Retail ecommerce

Channel3

Website
Founded 2025Origin source ↗Checked 2026-09-15

Overview

Channel3 is building a database of every product on the internet.

Google and OpenAI maintain vast product graphs, but keep that valuable data to themselves. Channel3 gives every developer access, opening a world of possibility for new shopping experiences across any vertical. For instance, developers could build AI fashion stylists or give their agents shopping capabilities.

We don’t just collect product data; we actually understand it. With the latest image classification and reasoning models, we can match products across merchants—even when listings and images differ—recognize variants, and surface the perfect matches for every search. As we grow, we’ll capture unique insights into what users want, click, and buy.

As AI models get smarter and cheaper, our flywheel accelerates: our catalog will improve, and it will be even easier for developers and vibe-coders to build on our infrastructure. To further incentivize building on Channel3, we provide built-in monetization; developers earn commissions on sales they drive.

Alex discovered this need while building an AI tutor that could recommend products and earn affiliate revenue. When no solution existed, he persuaded his smartest friend from Duke and former co-founder George to leave Palantir and build Channel3 together.

Company description As recorded 2026-11-08

Founders & team

Alexander Schiff

Founder/CEO

Co-Founder and CEO, Channel3 (S25). I started coding at 9 and launched my first company at 12. Studied Computer Science and Psychology at Duke, where George (Channel3 CTO) and I worked together for years and even founded a startup together. Worked as a PM at Microsoft, then reneged my return offer to lead AI projects at Studio.com, where I discovered this pain point and set out to solve it. Fun fact: My twin brother and I auditioned for MasterChef Junior.

Founder profile As recorded 2026-09-15

George Lawrence

Founder

Co-Founder and CTO, Channel3 (S25). Before Channel3, I worked as a software engineer at Palantir for a couple of years. There, I tackled hard security and data problems, and I built some cool stuff. I graduated from Duke with a B.S. in CS. During my senior year, I started my first company with Alex (Channel3 CEO). Fun fact: I'm also a published astronomer (twice!)

Founder profile As recorded 2026-09-15
5team members reported
Source-reported As recorded 2026-09-15

Founded 2025 · Source

News & product activity

Sources & observations

Hacker News · Y Combinator

Profile depthenriched profile
Website observationwebsite reachable
Last website check2026-11-11
Location · source statedNew York City, NY, USA
Pricing evidenceNo pricing page confirmed
Maturity: Launched · 3 of 6 areas documented

Source-based assessment · automated evidence rules

The company website offers product access through a trial, free start, app download, purchase, or onboarding with existing-account login. Customer adoption is not established by this evidence.

Company website: home Checked 2026-10-24

Get Started Free

Maturity is an evidence-based assessment, not a success rating. It may understate the current stage where evidence is limited. Coverage records documented areas, not a complete or independently audited company history.

Stage definitions
independent websitesource corroborationreachable websitedescriptive evidenceclassified market and modelsourced peoplesourced founding yeardocumentation observedrecent publishing observeddated product or funding activity