Retail ecommerce

Aisle50

Website

Aisle50 came out of the summer 2011 class at Y Combinator, the Silicon Valley accelerator. Aisle50 builds CPG and retailer campaigns aimed to get both banner and brand incremental shoppers, bigger share and valuable brand messaging to consumers. Our product has a two-year track record of producing baskets that are 30% larger for our retailers. W

Overview

Aisle50 came out of the summer 2011 class at Y Combinator, the Silicon Valley accelerator. Aisle50 builds CPG and retailer campaigns aimed to get both banner and brand incremental shoppers, bigger share and valuable brand messaging to consumers.

Our product has a two-year track record of producing baskets that are 30% larger for our retailers. We also give our retailer partners incremental trips that, in the past, they would have lost to competitors. Aisle50 content, because much of it is in the form of offers that are paid for through Web or Mobile, compel the consumer to head to the store sooner rather than later.

Everybody wins: We drive trips to stores, new customers to CPGs and big discounts to consumers.

Company description As recorded 2026-11-08
Retail ecommerceMarketplaceBusinesses & consumersEnterpriseAdvertising

Founders & team

11team members reported
Source-reported As recorded 2026-09-15

News & product activity

Sources & observations

Y Combinator

Profile depthverified profile
Website observationwebsite unreachable
Last website check2026-11-11
Location · source statedChicago, IL, USA
Pricing evidenceNo pricing page confirmed
Maturity: Not assessed · 3 of 6 areas documented

Source-based assessment · automated evidence rules

The source reports an inactive or acquired company; current product identity needs review.

Maturity is an evidence-based assessment, not a success rating. It may understate the current stage where evidence is limited. Coverage records documented areas, not a complete or independently audited company history.

Stage definitions
independent websitesource corroborationdescriptive evidenceclassified market and modelsourced people
startup.observe Directory coverage · Sources & method