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Foundation
Overview
Foundation is the buyer experience platform for homebuilders. By bringing the new home shopping, purchase, and ownership experience online, Foundation helps homebuilders sell more homes, more profitably, to happier customers.
Product & workflow
Founders & team
Luke Groesbeck
FounderLuke is the cofounder of Foundation, the buyer experience platform for homebuilders. Prior to foundation, Luke has spent 15+ helping start & scale ventured-backed startups as a founder, PM, and product exec.
Derek Schairer
FounderDerek is the co-founder of Foundation, the buyer experience platform for homebuilders. Prior to Foundation, he was the former GM of Opendoor’s homebuilder business, which he turned into the company's first $1b+ partnership channel. Previously, he worked at one of the nation's largest homebuilders, Lennar, and has 15+ years in the homebuilding industry. He is passionate about building a better platform for residential real estate and the new construction industry.
Founded 2023 · Source
Origins
Our founding team met while working at Opendoor. Two of us (Derek &Luke) worked together on the partnerships team, which grew to become a major driver of customer acquisition at Opendoor, while Graham was one of the first people on the original version of Opendoor Mortgage. The Homebuilder business was Opendoor’s first partner channel AND first billion-dollar partner channel. As these builders got to know Opendoor, they’d get to know our products — and started wrapping their heads around how modern digital products could help them transform their businesses. We started Foundation to meet this growing demand.
News & product activity
Sources & observations
Maturity: Not assessed · 3 of 6 areas documented
Source-based assessment · automated evidence rules
The retained text does not establish product availability or customer use.
Maturity is an evidence-based assessment, not a success rating. It may understate the current stage where evidence is limited. Coverage records documented areas, not a complete or independently audited company history.
- Product overviewSource description Checked 2026-11-11
- Product visualsNot documented
- Founders & originsTeam information
- Business model & pricingNot documented
- Funding & ownershipNot documented
- Dated milestonesDated source activity: 2023 Q3 (quarter only)





