How Zapier can help you automate your work across teams
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Zapier
Overview
Founded in 2011, Zapier is the #1 workflow automation platform for small and mid-sized businesses. By connecting more than 6,000 of the most popular work apps, Zapier empowers its users to make the most of the tools they already use—and to focus on what matters most.
Customers & use cases
Founders & team
Wade Foster
FounderCo-founder and CEO at Zapier
Founded 2011 · Source
Origins
Bryan, Mike, and I co-founded Zapier in 2011 while living in Columbia, Missouri. At the time, Bryan and I did some freelance work alongside our day jobs, where we worked on a number of web projects for clients. We noticed a pattern emerging among our clients—they were asking us more and more if there was a way to build integrations from one app to another. We found that we both had this problem and decided to tackle this problem with our other co-founder, Mike, at the Missouri Startup Weekend. We used this as a time to develop and build the basis of the product that millions of customers now know and use daily.
News & product activity
Sources & observations
Maturity: Operating · 4 of 6 areas documented
Editorial assessment
Zapier reports that more than two million businesses automate with its product. This directly supports customer use. The figure is company-reported; this assessment does not independently verify revenue or usage.
Zapier: reported business use and automated workflows Checked 2026-09-23
Maturity is an evidence-based assessment, not a success rating. It may understate the current stage where evidence is limited. Coverage records documented areas, not a complete or independently audited company history.
- Product overviewSource description Checked 2026-11-11
- Product visualsNot documented
- Founders & originsTeam information
- Business model & pricingPricing page detected on company website; plans not reviewed Checked 2026-11-11
- Funding & ownershipNot documented
- Dated milestonesDated source activity: 2012 Q3 (quarter only)





