Fintech payments

Fello

Website
Founded 2021Origin source ↗Checked 2026-09-15

Overview

Fello is a game-based savings and investment application for the gen-z and young millennials of India to save play and earn returns more than a traditional savings bank account. We are merging the worlds of gaming and finance to make finance fun, easy and rewarding!

Users can save and invest in financial assets and for every rupee they save they get one gaming token using which they can play daily and weekly games and if they win in these games they get to win Rs.1 lakh every week!

Just within a short span of 12 weeks of launch, we onboarded 250,000 users with 92% of them being referred users, 88% of them being first-time investors who are spending over 12 minutes on an average per day on the app saving and playing games together!

Company description As recorded 2026-11-08
Fintech paymentsConsumer appConsumersConsumerTransaction fee

Founders & team

Manish Maryada

Founder

I am Manish, Founder & CEO of Fello where we are building India's first gaming and finance application. I come with experience of working in traditional finance and early-stage fintech startups and scaling them. My skillset in Product Management, Growth, Operations, and Strategy are some of the key strengths developed out of working in a corporate and startup environment. All of this is complemented by a Master’s Degree focused in Finance from Texas A&M University - Mays Business School.

LinkedIn X
Founder profile As recorded 2026-09-15

Shourya Lala

Founder/President

Shourya Lala is the Founder and CTO of Third Chair. He previously founded game-based investments startup Fello (YC W22), scaling it to 2mn users and tens of millions in investments. ex-ODF, ex-BlackRock, 2x YC

LinkedIn X
Founder profile As recorded 2026-09-15
24team members reported
Source-reported As recorded 2026-09-15

Founded 2021 · Source

News & product activity

Sources & observations

Y Combinator

Profile depthverified profile
Website observationwebsite reachable
Last website check2026-11-11
Location · source statedBengaluru, KA, India
Pricing evidenceNo pricing page confirmed
Maturity: Not assessed · 3 of 6 areas documented

Source-based assessment · automated evidence rules

The source reports an inactive or acquired company; current product identity needs review.

Maturity is an evidence-based assessment, not a success rating. It may understate the current stage where evidence is limited. Coverage records documented areas, not a complete or independently audited company history.

Stage definitions
independent websitesource corroborationreachable websitedescriptive evidenceclassified market and modelsourced peoplesourced founding year
startup.observe Directory coverage · Sources & method